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Google's New 2MB Crawl Limit: Why Less Is Actually More for Your Website
Google's new 2MB crawl limit replaces the 15MB standard. Learn what it means for your website, why it matters, and how to optimize your content strategy for better rankings.
Blas Giffuni
3 min read


Report: The "Visibility Trap" - Beware of AI Ranks for Selecting AI Tools (and maybe software and B2B services in general)
Executive Summary: This report examines a critical flaw in using Large Language Models (LLMs) as the primary engine for software procurement. Using Traq.ai as a primary case study, the sources demonstrate that AI rankings prioritize market visibility, distribution, and SEO over functional superiority and/or the usefulness of the features each product offers . Relying on an initial AI query often results in a list of "popular" tools rather than the "best" tools for a specif
Sandra Bavasso Roffo
6 min read


How to organize my website development for better live results?
Learn how to organize website development using development, staging, and production environments to improve live results, reduce errors, and deliver a better user experience.
Mauricio Giffuni
3 min read


Why Your Brand's AI Needs Personality (Our Learnings of an AI Personality Test)
Learn how to build AI personalities that engage customers and represent your brand. Our 4-phase process for creating memorable AI agents that drive real business results and stand out from generic chatbots.
Blas Giffuni
3 min read


Wix and artificial intelligence: how AI is transforming website creation
Artificial intelligence is redefining web design, and Wix is leading this transformation. In this article, we explore how AI drives the creation of smarter, more efficient websites—and how at Navigamo, we use Wix to deliver personalized and optimized digital experiences.
Alexandra Torres
2 min read


Why Your SEO Strategy Needs an AI Makeover (Before It's Too Late)
Why keyword-based SEO is dead and how to future-proof your marketing strategy for the AI-first world. Discover the tools and tactics that work in an AI-based search landscape.
Blas Giffuni
4 min read

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