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The "pixel perfect" design paradox: finding the balance between perfection and progress
At Navigamo, we've learned that true perfection doesn't lie in every individual pixel, but in creating products that solve real problems, connect with audiences, and constantly evolve.
Andrea Velázquez
7 min read


The AI Hype Paradox: Lessons from SEO's Evolution
Today's AI craze mirrors early SEO: full of hype, shortcuts, and misguided efforts. Are we repeating history's mistakes, or can we harness AI's true potential? Explore the parallels between AI and SEO's evolution, and learn how to focus on meaningful innovation rather than chasing the next shiny object.
Blas Giffuni
2 min read


Rediscovering human value in business
Sometimes, breaking out of the bubble is the start of a new path. AI gives us time, but the real key is still human connection.
Kelly Ballesteros
4 min read


Is your company ready to adopt artificial intelligence?
No se trata de subirse al tren de la IA solo porque está de moda. Se trata de entender nuestro negocio y ver cómo la IA puede potenciarlo.
Camilo Ramirez
3 min read


Beyond SEO: Evolving Digital Strategies for Business Growth
How Navigamo evolved from SEO-focused to strategic digital consulting to holistic digital strategies for sustainable business growth.
Blas Giffuni
3 min read


Zero search volume keywords
Learn about how efficient zero search volume keywords are and how Google's new updates focus on quality rather than quantity. In this...
Camilo Ramirez
6 min read

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